Buyers don’t need to jump between tools to get the same insights they would. Rather buyers can now establish an intimate relationship with their assortment.
Viewing this data along with images of the products can help buyers spot trends and patterns that they otherwise wouldn’t have been able to make with simply rows of data.
Assortments are changing constantly and buyers are often changing roles, or even companies. 20/20 allows for some of the knowledge relative to a category to be saved by means of making notes on the views that the buyer creates. That way, someone new to the category can quickly learn where to look for information and learn from past buyers through their actions.
20/20 could be used real-time during meetings with vendors and during tradeshows so that the buyer can see how a certain product would fit into the assortment. POs can be written up and signed while the buyer is there, saving all parties time and energy. This ability would give any buyer the leg up when negotiating with a vendor. They can have their assortment at their fingertips.
“It would be great to have a ‘one-stop-shop’ [where I can do everything in order to generate a report to show management]”
“Historical analysis is the foundation for every conversation we have.”
“I gamble every day: a great buyer is someone that could do more than just make decisions based on looking at numbers and analyzing the results.”